Abstract: “Over the next decades, the electricity system will face several chal-lenges originating from both supply and demand side. In the UK there is no real time retail market, and hence no real time retail electricitypricing. Therefore domestic electricity consumers in the UK pay electricity prices that do not vary from hour to hour, but are rather some kind of average price. Real time pricing information was identified as a barrier to understanding the effectiveness of various incentives and interventions. The key question is whether we can evaluate energy management, renewable energy and energy storage intervention in the behaviour of customers in real market terms. Currently only behaviour changes with respect to total consumption can be evaluated. Interventions cannot be defined for peak load behaviour. The effectiveness of the introductionof renewable energy is also hard to assess. Therefore, it is hard to justify introducing of energy storage and demand side management at local communit”

Keywords: Real Time Pricing, Renewable Energy Intervention, Demand Side Management, Local Community