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RELATIONSHIP BETWEEN CONSUMERS’PERCEPTIONS, WEBSITE CHARACTERISTICS AND REPURCHASE INTENTION-THE MEDIATING ROLE OF RECOVERY SATISFACTION

Published In: INTERNATIONAL CONFERENCE ON FUTURE TRENDS IN COMPUTING AND COMMUNICATION FTCC
Author(s): CHENG LING TAI , HSUEH HSUN TU

Abstract: The article proposes a model that related material factors, affective factors, handling process factors to consumers’ repurchase intention, medicated by recovery satisfaction. Data was collected from students studying at a number of colleges and workers. A total of 400 questionnaires were distributed, of which 256 were successfully replied respondents, yielding a usable response rate of 64%. Multiple regression analyseswere used for hypothesis testing. The results of the study show that complain frequency, perceived norms, perceived monitoring, perceived apology and ease of use of grievance channels have a significant impact on consumer\'s repurchase intention. In addition, the mediating impact of recovery satisfaction is partially supported. Suggestions for implications of the research and future research are also presented.

  • Publication Date: 13-Jul-2013
  • DOI: 10.15224/978-981-07-7021-1-29
  • Views: 0
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ENERGY EFFICIENT WITH THROUGHPUT MAXIMIZATION ROUTING IN MANETS

Published In: INTERNATIONAL CONFERENCE ON FUTURE TRENDS IN COMPUTING AND COMMUNICATION FTCC
Author(s): P. P. WAGHAMARE

Abstract: In Mobile Ad-hoc network, the mobility decides the routing path and the delivery rate of the packet transmission thus mobile nodes may lead to network partitioning or performance degradation. Several techniques proposed to increase the overall throughput using on-demand routing protocol. We develop an efficient energy model with dynamic link repair routing, which reduce the dropping ratio in the network. By selecting the shortest hop neighbour through on-demand protocol delay can be minimised to reduce the energy usage in the network .Thus the proposed approach in demonstrated under network simulation in terms of Overall Throughput, End to end Delay and packet delivery rate.

  • Publication Date: 13-Jul-2013
  • DOI: 10.15224/978-981-07-7021-1-30
  • Views: 0
  • Downloads: 0